OF AWARD-WINNING EXPERIENTIAL EVENTS FOR TOP BRANDS AND TALENT

EXECUTIVE PRODUCER + EVENT CONSULTANT

OVER 20 YEARS OF EXPERIENCE BRINGING IDEAS TO REALITY

I specialize in creating
unforgettable events that boost brand engagement,
increase revenue, and fulfill business goals.

With 20+ years of expertise in experiential brand development, I balance big-picture thinking with cultural and consumer insights to create compelling stories and integrated solutions that drive ROI.

Prior to co-founding the boutique production and marketing agency Do Great Projects, I was the co-EP for In goop Health at goop from 2017-2019. Other brands I’ve been fortunate to work with include Amazon, Microsoft, Activision, Neiman Marcus, FIFA, and many more.

I was the Road Manager for Linkin Park from 2008-2013 where I had three passports rotating at all times and a storage unit in Venice Beach for my clothes which I’d switch out in between tours.

During that time, in addition to my work with Linkin Park, I was building and producing premium fan experiences for top tier talent including Bon Jovi, Fleetwood Mac, Miley Cyrus, Tom Petty and ZZ Top.

EXPERTISE

EXECUTIVE PRODUCING

As an executive producer, I help bring together brilliant teams and manage them toward success, working alongside my clients at every step.

Coordinate all elements of the event program
Collaborate with best-in-class partners and top-level talent
Solve problems and adapt when needed
Stay on-budget, on-time, and on-brand (and have a little fun while doing it)
Maintain creative and strategic integrity
Hire and manage talent/staff/agencies
Create and manage budgets
Lead cross functional meetings and establish clear cross functional communication
Timeline managemnt